The Story Of IrisGuard
Mireille Barsoum:
December 2011
Management and Leadership
IrisGuard was founded in 2001 and credited with taking iris recognition from the uncertainties of the lab into the real world. Iris recognition is a biometric identification technology that uses high-resolution images of the irises of the eye, which are well suited to authentication purposes and considered a good subject for biometric identification. IrisGuard has pioneered the use of iris recognition in unique ways. Having begun with home land security –illegal immigration border control systems then moved into commercial applications that enable people to walk up to an ATM and withdraw cash from their accounts using their eyes easily and more importantly securely.With global technology advancing at a rate that imposes a constant challenge for any technology-based business, what steps IrisGuard should be taking today to ensure its sustainability in a very competitive environment?
For the full case: Please log in/sign-up